MARKET RESEARCH & ANALYSIS

INDUSTRY STUDY, COMPETITOR ANALYSIS, CONSUMER RESEARCH

AUDIT & IDENTIFY

STRATEGIC ANALYSIS, BRAND AUDIT, BUSINESS/MGT./PRODUCT/SERVICE AUDIT, BRAND IMAGE AUDIT

BRAND STRATEGY DEVELOPMENT

STRATEGIC DIRECTION, BRAND ARCHITECTURE, BRAND POSITIONING, NAMING, BRAND VISION & CULTURE

DESIGN DEVELOPMENT

CREATIVE GENERATION, BRAND IDENTITY SYSTEM, BRAND VISUALS, BRAND TOUCHPOINTS & EXPERIENCE

BRAND EXPRESSIONS

BRAND IDENTITY & IMAGERY, MARKETING MATERIAL, BRAND INTERIORS & SPACE DESIGN

HOTEL INDIGO - YUNAN, CHINA

BRAND POSITIONING & DESIGN DIRECTION

BRAND MANAGEMENT

ID, BRAND & ENVIRONMENT STANDARDS GUIDE, BRAND MGT.

TOTAL BRAND DEVELOPMENT & DESIGN

TOTAL BRAND DEVELOPMENT

WE ARE BRANDING EXPERTS

We build powerful brands that connect with the audience and impact the market.

BRANDING EXPERTISE

PRECISION BRAND DEVELOPMENT

VOCUIS services extend across all aspects of branding and design, providing a broad capability for strategically informed solutions through each of our brand strategy and brand design development disciplines and services, and each discipline is supported by our integrated strategic and design intelligence expertise to ensure consistent delivery of a focused and precise brand building program, in its various expressions. VOCUIS’s core competency lies in a synergy of brand strategy and experience design with highly refined, brand-aware visual design, brand communications and marketing implementation. We bring these together to create immersive and innovative multi-platform brand experiences.

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Strategy is the guiding principle behind our projects. Our knowledge, experience and perspective on industry and global trends can be of great value to clients. Understanding business models and how the modern economy and market is changing makes VOCUIS a valuable strategic partner.

BRANDING SERVICES

BRAND DEVELOPMENT PROCESS
RESEARCH & ANALYSIS

Prior to engaging into any brand development project, our professional team of brand experts studies and digests all the facets of the brand and it’s environment, and conducts in-depth examination of the competitive situation and intelligent analysis of the brand’s current position and prospective potential.

AUDIT & IDENTIFY

We work closely with our clients to discover their organisational strengths and capabilities that can aid the development of the brand, and identify weaknesses that may be detrimental to the life of the brand. Our strategic consultants determine and define the most viable route for brand development.

BRAND STRATEGY

We craft strong brand strategies that are formulated from clear strategic thinking and creative intelligence. We develop strategies that best suits the brand’s overall characteristics and quality. In fact, we help build the brand qualities that essentially enables the brand to reach unique opportunities.

DESIGN DEVELOPMENT

The brand design development process begins with conceptual direction and realised through the formation of the creative link between a brand’s visual imagery on to each of the brand’s expressions and touchpoints. VOCUIS produces awe-inspiring designs that fabricates extraordinary brand experiences.

BRAND EXPRESSIONS

Strong brands have compelling and unique visual identities and imagery that help the brand express themselves coherently and consistently in all channels from graphic to digital formats to environments. Our team of creative professionals develops and design captivating brand expressions that coheres and strengthens the brand strategy.

BRAND ACTIVATION

Brands come to life after meticulous and precise strategic formulation and creative production. We help clients to ‘live the brand’ in order to promote a focused and consistent brand direction throughout the brand’s lifetime. We create brand elements and marketing tools that communicate the brand’s essence effectively.

BRAND MANAGEMENT

VOCUIS formulates and develops comprehensive brand management tools and guides that assist clients with effective brand communication in all channels of brand marketing, projecting clear and consistent brand expressions to the audience.

BrandingProcess

Who We Are In Short

VOCUIS is a brand experience consultancy. Simply put, we help companies make strategic intent tangible. Our best work comes from combining inspired creative thinking with a rigorous process and work ethic. This approach enables us to create commercially successful and emotionally significant brand experiences. VOCUIS works in this world and has done so for 13 years.   In the thirteen years since its inception, vocuis has successfully worked on branding and design projects with a vast array of companies and brands worldwide from its offices in Shanghai, Taichung and Taipei. We pride ourselves on our attention to detail and personalized services and go beyond each individual project to develop long-term, mutually beneficial relationships with every client.

What most of our clients need us for

Total Brand Development Services
90%
Branding Strategy
70%
Strategic Consultation
60%
Strategic Development and Design Direction
80%
Brand's Visual Expression Design
90%
Pure Design
60%

IDENTIFY/EXAMINE/ASSESS/EVALUATE/IMPLEMENT

COMPREHENSIVE DEVELOPMENT PROCESS 

At VOCUIS, we do things differently. Our goal at the beginning of a project is to create a culture for our client, and then extend that culture to others. Once we have identified, examined, assessed, evaluated and then established the core facets of each project, we then utilise the most progressive skills in creative techniques, concepts and design to develop strategic development approaches that provide the structure for advanced branding and/or design projects that get noticed and remembered. We maintain an integrated approach to branding by implementing customised solutions that initiate brand awareness via creativity, originality and strategic thinking. We maintain an integrated approach to branding by implementing customised solutions that initiate brand awareness via creativity, originality and strategic thinking.

REALIZE THE CONCEPTUAL IDEATION

ATTENTION TO DETAIL AND PRECISE EXECUTION

The process for each project we take on; from research, analysis, ideation, conception, design, fine-tuning, to realisation and production, illustrates our attention to the precise execution of each project’s development process. VOCUIS treats each project individually. An exclusive processing system is created to serve each client’s unique business needs and objectives, together with each brand’s unique spirit. VOCUIS is not afraid to think big. We begin each project with a completely open mind and consider every option. Feasibility is evaluated and the conceptual approach continues on to architect the framework for a high-end custom solution. We take the client through a stimulating design process composed of artistic inspiration supported by functional requirements. Our approach then investigates into the intricate development phase where we bring it all together and ‘realize the conceptual ideation’.

SOME OF OUR BRANDING PROJECTS   (OR VIEW OUR FULL PORTFOLIO HERE)

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DASHI AWARD
Branding, BrandingProjects, Graphic, Identity, Multimedia, Product, Space, Web
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SOCO Machinery
Branding, BrandingProjects, Exhibit, Graphic, Identity, Product, Web