Agavio Saxophones | VOCUIS BRANDING AND DESIGN
499
single,single-portfolio_page,postid-499,,qode-theme-ver-2.8,wpb-js-composer js-comp-ver-4.4.2,vc_responsive
 

Agavio Saxophones

Client

Tenon Industrial

Industry

Music Instrument /Saxophone

Project Url

VIEW WEBSITE

Date

2011

Category

Branding, BrandingProjects, Exhibit, Graphic, Identity, Product, Web

About This Project

PROFILE /

Since 1979, Tenon started musical instruments business, with factories in taiwan, china, and vietnam, producing wind instru-ments, selling under the ‘chateau’ brand name in the u.s.a., japan, korea, china, india, thailand, singapore, iran, spain, and south africa.

 

As a part of the taiwan government’s ‘branding taiwan’ project to assist taiwan enterprises to transform from oem manufacturing into globally notable brand names, VOCUIS re-developedthe companie’s global branding strategies, and helped re-structure the companie’s brand architecture, brand dna, brand culture, brand positioning, and global brand manage ment system, as well as re-vamped it’s brand identity & imagery, redesigned its corporate website, and exhibition booth.