INDIGO HOTEL – Zhengzhou, China | VOCUIS BRANDING AND DESIGN
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INDIGO HOTEL – Zhengzhou, China

Client

INDIGO HOTEL – Zhengzhou, China

Industry

Hotel

Date

2013

Category

Branding, BrandingProjects, Graphic, Space

About This Project

PROFILE /

With overall brand development execution, from the market survey, brand personality, brand culture, brand positioning, brand / character story, brand communication, brand touch-point, visual image of the brand style, are the scope of the project strategy.

 

We’ve created each Hotel Indigo’s brand theme, and the establishment of brand story, shaping space theme of visual images, software marketing media, assisting each different indigo to build its brand communication, so that consumers can experience the brand spirit.