TENTEX | VOCUIS BRANDING AND DESIGN
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TENTEX

Client

Lojel Plastic

Industry

Textile / Application Material

Project URL

VIEW WEBSITE

Date

2005

Category

Branding, BrandingProjects, Exhibit, Graphic, Identity, Product, Web

About This Project

PROFILE / 

Lojel plastic inc., with an investment capital of over 30 million us dollars in their production facilities in china, is a fully owned subsidiary of the crown luggage group, and specializes in the production and application of environmental friendly plastic materials in fabric backing and lamination.

 

CHALLENGE /

Through the commercialization process of the invaluable know-how in fabric application technology, attention was specifically drawn to the grounding idea of “caring for the environment”, and to brand the company’s expanding line of environment friendly fabric lamination materials to commonly replace pvc usage in sport and luggage ware.

 

RESULTS / 

The TENTEX brand reflects its environmental friendly quality whilst signifying ‘up-to-date’ technological advancement and current market sensitivity. The logotype and the supporting fabric mark possesses a fresh, distinctive, and informative attribute that distinguishes TENTEX from the competing brands in the industry. TENTEX is now widely chosen by many international name brands such as nike and adidas. An increasing number of the major players in the sporting and luggage ware industry are researching and learning about the TENTEX brand, and the products that it represents.

 

TENTEX is now widely chosen by many international name brands such as Nike and Adidas. An increasing number of the major players in the sporting and luggage ware industry are researching and learning about the tentex brand, and the products that it represents.