WOW Custom Cake Design | VOCUIS BRANDING AND DESIGN
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WOW Custom Cake Design

Client

WOW

Industry

Food & Beverage / Custom Cake Design

Date

2011

Category

Branding, BrandingProjects, Graphic, Identity, Space

About This Project

PROFILE /
An American self-established bakery brand, produces life-loving, beautiful and unique cake in an art form. Their products are suitable in all occasions, which leads them aiming to become an outstanding artistic bakery brand.

 

CHALLENGE /
From Corporate Identity System, retail space to marketing literature, comprehensive planning and design are required, as well as to differentiate from the competitors without sacrificing the core of the brand: innovation and art.

 
RESULTS /
We found a successful visual marketing strategy for Corporate Identity System and brand imagery. The space planning brings the customers a new vibe and stands out the variety of each product lines, estimates the sales in all.